2014亚太广告节中国之表现

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举报 2014-04-11

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中国的广告市场体量庞大，但是目前为止，它在获奖创意作品方面，仍然不及有如日本、澳大利亚、美国和英国这些成熟市场。这个现象会改变吗？本周“Thoughtful中国”将带您一睹中国广告公司在2014亚太广告节上的表现。

本期邀请嘉宾：

Andrew Lok, Founder, Civilization
Jimmy Lam, Chief Creative Officer, North China, DDB Group

China’s ad market is big in size but in stature, it doesn’t measure up to developed markets like Japan, Australia, the U.S. and the U.K. Is that trend changing? Find out this week on “Thoughtful China” as we look at how Chinese agencies performed at AdFest 2014.

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