为何中国的社交商务领先十年

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举报 2014-08-01

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在中国，社交媒体是消费者参与的支柱，但是这里的平台和工具与西方的迥然不同。如今，一些媒体专家声称中国的社交平台已远优于其西方竞争对手。本周“Thoughtful中国“，睿域营销亚太执行总裁Vincent Digonnet向嘉宾主持曾德宇讲述为何中国的社交商务比西方领先十年。

本期邀请嘉宾：

Clement Tsang，Managing Director, Greater China, Brandscreen
Vincent Digonnet，Executive Chairman, Asia-Pacific, Razorfish

Social media is the backbone of consumer engagement in China, but the platforms and tools differ dramatically from those in the West. Today, some media experts argue Chinese platforms are better than their western counterparts. This week on “Thoughtful China,” Vincent Digonnet, Razorfish’s Executive Chairman, Asia-Pacific tells guest host Clement Tsang why China is 10 years ahead of the West at social commerce.

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