苏铭天爵士受邀担任2024上海国际广告节开幕演讲嘉宾
S4 Capital /Monks摩课士创始人兼执行董事长苏铭天爵士应邀出席2024年上海国际广告节，并担任开幕演讲嘉宾。8月28日上午十点，他将以《AI时代，市场营销和广告将如何演变》为题，与通用汽车公司全球市场首席转型官莫莉·佩克一起，深入探讨人工智能的机遇、人工智能给广告机构带来的演变，以及人工智能为营销和广告带来的下一步发展等话题展开讨论。
Sir Martin Sorrell, Founder and Executive Chairman of S4 Capital/Monks, will attend the Shanghai International Advertising Festival 2024 as opening keynote speaker. On 10:00 AM August 28th, he will join Molly Peck, Chief Transformation Officer, Global Market of General Motor for a fireside chat to discuss the AI opportunity, and the evolution that AI brings to both marketer and agencies, and what’s next for marketing and advertising with AI.
上海国际广告节已成功举办六届，吸引了来自20多个国家和地区的代表，以及来自品牌、创意公司、媒体、互联网公司、科技公司和高校的2000多名与会者。由上海市政府指导，上海市广告协会和东浩兰生集团共同主办的上海国际广告节，见证了中国广告业的数字化转型，助力上海成为国际领先的数字广告中心。
The SHIAF has been successfully held for six editions and has attracted representatives from over 20 countries and regions, as well as more than 2,000 participants from brands, creative agencies, media, internet companies, tech firms, and universities. Guided by the Shanghai Municipal Government and co-hosted by the Shanghai Advertising Association and Donghao Lansheng Group, SHIAF has witnessed the digital transformation of China's advertising industry and has helped Shanghai to become a leading international digital advertising center.
欢迎大家一同讨论广告行业的创意和枷锁，拥抱变化，找到未来广告的新出路。
Join us to discuss creativity and constraints in the advertising industry, embrace change, and find new directions for the future of advertising.
时间：2024年8月28日-30日
Time: August 28-30, 2024
地点：上海市普陀区光复西路2739号上海跨国采购会展中心
Venue: Cecis Shanghai Exhibition Center. No. 2739, West Guangfu Road, Putuo District, Shanghai, China
活动报名方式等更多信息，请访问上海国际广告节微信公众号。
For more details, please visit the SHIAF WeChat official account.
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