BEDWIN & THE HEARTBREAKERS 委任 F(x)Lab 为其数字产品合作伙伴
近期，东京街头品牌 BEDWIN & THE HEARTBREAKERS 委任 F(x)Lab 为其数字产品研发合作伙伴，构筑以微信小程序为重头的数字产品体系。
BEDWIN & THE HEARTBREAKERS, a Tokyo label of streetwear, recently appointed F(x)Lab as its digital product research and development partner. This cooperation aims to construct a digital product system for BEDWIN & THE HEARTBREAKERS with WeChat Mini Program as the focus.
About BEDWIN & THE HEARTBREAKERS
BEDWIN & THE HEARTBREAKERS 是东京 DLX 集团旗下的男装品牌，由设计师渡边真史（Masafumi “Bebetan” Watanabe）于 2003 年创立。品牌每个系列的设计灵感源自传统美式男装，融合日本设计和西方风格，深受 20 世纪 50 至 90 年代美国文化的影响，是日本最早将街头风和定制男装相结合的品牌之一。自创立起，BEDWIN & THE HEARTBREAKERS 在全球范围内收获了庞大的粉丝群，并与 adidas Originals, Converse, The North Face 以及 Stüssy 等品牌进行了联名合作。
BEDWIN & THE HEARTBREAKERS is a Japanese menswear label created under umbrella company DLX Tokyo. BEDWIN was founded and designed by Masafumi “Bebetan” Watanabe in 2003. Known for its designs inspired by traditional American menswear, each collection blends Japanese design and Western styling, drawing influences from Americana of the 1950’s and 1990’s, as well as being one of the first brands in Japan to combine streetwear and tailored menswear. Since then, the brand has built up a strong fanbase worldwide and has collaborated with the likes of adidas Originals, Converse, The North Face and Stüssy.
© BEDWIN & THE HEARTBREAKERS
About F(x)Lab
F(x)Lab 是国内领先的专注于新奢侈品牌数字化服务的机构。
F(x)Lab is a leading digital strategy agency dedicated for new luxury brands in China.
![F[x] Lab](https://file.digitaling.com/eImg/logo/20200403/20200403182508_90991_320.png "F[x] Lab"){kind=logo}
评论
评论
推荐评论
暂无评论哦，快来评论一下吧！
全部评论（0条）