CLIO Awards 克里奥国际广告奖

简介：The Clios is the esteemed international awards competition for the creative business. Founded in 1959 to celebrate high achievement in advertising, the CLIOs annually and throughout the year recognize the work, the agencies and the talent -- across advertising, sports, fashion, music, entertainment, and health care -- that, in a variety of categories and as judged by industry peers, push boundaries and establish new precedent.

The Clios judging process is known for its democratic approach to recognizing creative excellence. Fewer than 20% of submissions, within a media type, survive the first two rounds, from which juries re-evaluate the work to determine Gold, Silver and Bronze statues along with the Shortlist. Less than 5% of all entries receive a statue, and less than 1% receive the coveted Gold CLIO. Each jury also has the option of awarding the highest honor, the Grand Clio, to one truly exceptional piece of work in each media type from the chosen Gold statue winners.

克里奥广告奖是全球广告业界最受推崇、最富盛誉的国际性广告大奖赛。

于1959年在美国设立，旨在表彰广告业最富创意的精英，鼓舞和奖励现代文化中最为生动有趣、最富有影响力的艺术形式，是规模最大的国际性奖项之一。