文案Copy

职位描述 Job Description

职责描述：

1.负责项目中广告文案的撰写，将创意从概念发展成具体的内容；

2.准确把握客户要求，熟知所负责品牌的文字调性，能够把客户的需求贯彻到创意当中；

3.保证按时提交项目的文案工作,并负责所有文案部分的校对；

4.负责或参与提案工作；

5.负责参与创意团队的创意发想，可根据不同的项目或者客户的需求，提供良好的创意与创造文字氛围。

1. Be responsible for the writing of advertisement copy in the project, and develop the creativity from concept to concrete content;

2. Accurately grasp the requirements of customers, be familiar with the language tonality of the brand in charge, and be able to implement the needs of customers into the creativity;

3. Ensure to submit project copy work on time, and be responsible for proofreading of all copy parts;

4. Be responsible for or participate in the proposal work;

5. Responsible for participating in the creative development of creative team, providing good creative and creative writing atmosphere according to different projects or customer needs.

任职要求：

1.1-4年以上数字营销工作经验；

2.善于发想有突破性的创意概念，学识广博，思维活跃；

3.具有很强的文字功底，对文字精益求精；

4.熟悉网络，了解互动整合营销；

5.优秀的口头表达能力；

6.有美妆.奢侈以及快消品牌文案经验者优先。

1. At least 1-4 years working experience in digital marketing;

2. He is good at developing innovative concepts with broad knowledge and active thinking;

3. Have strong writing skills and strive for perfection in writing;

4. Familiar with the network, understand the interactive integrated marketing;

5. Excellent oral expression skills;

6. Experience in cosmetic, luxury and FMCG Brand copywriting is preferred.