Senior Consultant(公关传播-高级顾问)

职位描述 Job Description

Key Clients: Luxury Automotive 

Key Responsibilities: 

Strategic planning 

 • Contribute to strategic planning of communication concepts in terms of corporate & product reputation, as well as the creation of communication themes and key PR initiatives.     

 Content development 

 • Ensure quality bilingual copywriting with professional insights, such as proposal, press release, feature article, executive speech, briefing book, intelligence report for retainer and relevant projects. 

 Issue & crisis management 

 • Evaluate the risk level and develop relevant strategy, holding statement, QAs, monitoring reports regarding sensitive topics, and customize crisis training deck for dealers or OEM. 

 Account management 

 • Manage client in premium auto industry on a day-to-day basis as the key contact person, and gain customer trust with high-quality deliverables and insightful consultancy. 

 • Manage financial and administration duties of the account such as budget and billing.

 New business development 

• Identify opportunities to grow existing account, and lead potential new biz pitch if any. 

 Required Experience/Skills: 

• 6+  years’ experience in communications in an agency or OEM, with an in-depth knowledge and experience in automotive industry (both corporate and product) 

• Outstanding copywriting capability with strategic planning sense and skill 

• Strong account leader adept at client communication, internal team coordination and project management. 

• Language skill: native Chinese, good command of English