2018年2月，澳大利亚旅游局推出了电影《Dundee: The Son of a Legend Returns Home》的预告片，作为其宣传澳大利亚旅游业的广告片：
Dundee: The Son of a Legend Returns Home
（视频时长：2‘21’’）
澳大利亚的这支旅游宣传片集齐了众多巨星，也将澳大利亚眼花缭乱的景点和美食数了一遍：
Hugh Jackman——澳大利亚演员，《金刚狼》主演：
Ruby Rose——澳大利亚演员，出演《生化危机：终章》、《极限特工：终极回归》：
Margot Robbie——澳大利亚演员，出演电影《时空恋旅人》、《华尔街之狼》：
Danny McBride——美国演员、喜剧演员和作家。他主演了电视剧《HBO》、《Eastbound & Down》、《Vice Principals》：
Chris Hemsworth——澳大利亚演员，2011年出演了好莱坞电影《雷神》，并凭借雷神一角成为好莱坞明星：
Russell Ira Crowe——新西兰演员，主演《美丽心灵》、《超人：钢铁之躯》：
Isla Fisher——澳大利亚演员，参演《惊天魔盗团》：
项目信息
品牌/广告主
Tourism Australia 澳大利亚旅游局
营销机构
Creative Agency 创意代理商
Droga5 美国
参与者
奖项荣誉
2019
Cannes Lions
Creative Effectiveness | Creative Effectiveness
Bronze
2019
D&AD Awards
Branded Content & Entertainment | Fiction Film up to 5 mins
Graphite Pencil
2019
D&AD Awards
Media | Use of Branded Content
Graphite Pencil
2019
D&AD Awards
Integrated | Integrated/Large Business (over 500 employees)
Yellow Pencil
2019
D&AD Awards
Media | Use of Integrated
Graphite Pencil
2019
CLIO Awards
Integrated Campaign
Gold
2019
CLIO Awards
Film | 61 Seconds to Five Minutes
Bronze
2019
The One Show
Social Media | Social Engagement | Stunts & Activations
Bronze Pencil
2019
The One Show
Film | Online Films & Video | Varying Length Campaign
Bronze Pencil
2019
The One Show
Public Relations | Integrated PR Campaign
Gold Pencil
2019
The One Show
Branded Entertainment | Short Form Video | Single
Gold Pencil
2019
The One Show
Creative Effectiveness | Creative Effectiveness
Bronze Pencil
2019
The One Show
Direct Marketing | Integrated Campaign
Silver Pencil
2019
The One Show
Branded Entertainment | Short Form Video | Campaign | Series | Episodic
Silver Pencil
2019
The One Show
Branded Entertainment | Innovation in Branded Entertainment
Bronze Pencil
2019
AWARD Awards
Public Relations | Best Integrated Campaign Led by PR
Gold
2019
AWARD Awards
Craft in Advertising | Film | Direction
Bronze
2019
AWARD Awards
Branded Entertainment & Content | Entertainment | Online, Campaign/Series
Gold
2019
AWARD Awards
Film & Video | Television Commercial, Individual. Over 30 Seconds
Silver
2019
AWARD Awards
Craft in Advertising | Film | Casting
Bronze
2019
The Webby Awards
Social | Travel
Winner
2018
Cannes Lions
Titanium
Titanium
2018
Cannes Lions
Social & Influencer | Reach & Impact
Gold
2018
Cannes Lions
Entertainment | Excellence in Audience Engagement or Distribution Strategy for Branded Content
Silver
2018
Cannes Lions
Film | Travel
Silver
2018
Cannes Lions
Social & Influencer | Multi-platform Social Campaign
Gold
2018
Cannes Lions
Social & Influencer | Social Video
Silver
2018
Cannes Lions
Social & Influencer | Travel
Gold
2018
Cannes Lions
Media | Use of Branded Content created for Digital or Social
Silver
2018
Spikes Asia
Film | Travel
Silver Spike
2018
Cristal Festival
Media | Entertainment & Mobility
Sapphire (Silver)
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