Sans Forgetica
为了促进学生们的学习效果，澳洲一大学 RMIT University 开发出一款可以增强记忆的字体──Sans Forgetica。
根据认知心理学，人类在辨认残缺文本时会更专注，从而延长记忆。因此 RMIT University 的科研团队共同开发出 Sans Forgetica 字体，让每个罗马字母都有一点点缺角，但又可以辨识，这是世界上第一款记忆增强字体。
这款字体免费提供给所有人使用，可至 Sans Forgetica 官网下载字体，亦可安装 Chrome 插件。赶快体验一把记忆力 up 的感觉吧！
项目信息
品牌/广告主
RMIT University
营销机构
Creative Agency 创意代理商
Naked Communication
参与者
奖项荣誉
2019
Cannes Lions
Direct | Consumer Services / Business to Business
Bronze
2019
Cannes Lions
Design | Infant Products, Toys & Educational Products
Bronze
2019
Cannes Lions
Industry Craft | Brand & Communications Design
Bronze
2019
D&AD Awards
PR | Product Launch
Graphite Pencil
2019
CLIO Awards
Digital/Mobile & Social Media Technique | Other
Bronze
2019
CLIO Awards
Digital/Mobile | Other
Bronze
2019
CLIO Awards
Innovation | Product Innovation
Shortlist
2019
The One Show
Intellectual Property | Digital Product
Bronze Pencil
2019
AWARD Awards
Design | Innovative Typography, Individual
Silver
2019
AWARD Awards
Public Relations | Best Use of PR Amplification for a Campaign
Silver
2019
AWARD Awards
Innovation | Product Innovation
Gold
2019
AWARD Awards
Direct Marketing | Digital Direct Response, Individual
Silver
2019
AWARD Awards
Innovation | Creative / Technological Innovation
Gold
2019
AWARD Awards
Market Disruption & Product/Service Development | Innovative Product/Service Development
Gold
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